Launching a first-of-its-kind national survey on mothering in a pandemic world
As the first wave of the COVID-19 swept across the United States, and communities across the country started facing the lockdowns, closures, and realities of physical distancing — we quickly organized a new partnership with leading motherhood online publication Romper to better understand the experience of mothers nationwide.
The survey of more than 2,000 moms resulted in a full editorial feature released ahead of Mother’s Day in 2020 — including a letter from Chelsea Clinton, the production of multiple stories, a robust infographic, a virtual live interview event, and series of posts shared on social media.
